Theory was founded in 1997 when the need for clothes that felt great and fit perfectly was recognized. Consequently, Theory developed an innovative stretch fabric that dramatically improved the performance of their pants.
Theory believes that cool, expertly tailored pieces made from the best materials have the power to change how we feel, improve how we work, and inspire how we live. They source their materials from the best mills in the world and test every fabric for its hand-feel, durability, and design.
Simple silhouettes in luxurious fabrics are the signature look of Theory, incorporating both comfort and aesthetics into their design principles. True to its origins, Theory emphasizes comfort alongside classic designs, creating pieces that seamlessly transition from the office to an elegant evening affair for both men and women.